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Knowledge Base

Everything you need to know about Pushnexom — from setting up push notifications and browser compatibility to segmentation, analytics, and API integration.

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About Pushnexom

Our mission, company, and what makes us different.

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Getting Started

Setup guide, JavaScript snippet, and first campaign walkthrough.

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Push Notifications

How web push works, opt-in flows, and message types.

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Browser Support

Supported browsers, platforms, and device coverage.

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Segmentation

Target the right subscribers with audience segments.

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Analytics

Track delivery, clicks, conversions, and subscriber growth.

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API & Integration

REST API, JavaScript SDK, and CMS plugins.

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FAQ

Answers to the most commonly asked questions.

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About Pushnexom

Our mission, values, and the team behind the platform.

Who is Pushnexom?

Pushnexom is a push and browser notification platform operated by CROSEMARIE, LLC (1228 NORTH LAKESHORE DRIVE NICEVILLE, FL 32578). We help businesses of all sizes reach their customers instantly through native web push notifications — no app download required.

Our Mission

We believe every business deserves a direct, reliable channel to their customers. Our mission is to make push and browser notifications accessible, powerful, and effortless — helping companies boost engagement, drive repeat visits, and grow revenue without the complexity of building an app.

What Makes Pushnexom Different?

  • No app required — Subscribers opt in directly from the browser with a single click.
  • Real-time delivery — Notifications reach thousands of subscribers simultaneously in under a second.
  • Smart segmentation — Target by behavior, location, device, subscription date, and custom tags.
  • Built-in analytics — Track delivery rates, click-through rates, and revenue per campaign in real time.
  • Simple integration — Add a single JavaScript snippet and you're collecting subscribers in minutes.
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Getting Started

Set up Pushnexom on your website and send your first notification in under 15 minutes.

Quick Start Guide

Getting Pushnexom running on your website takes three simple steps. Most teams are fully operational in under 15 minutes.

1
Create Your Account

Sign up at Pushnexom.com and verify your email. You'll immediately get access to the Pushnexom dashboard where you can manage campaigns, subscribers, and settings.

2
Install the JavaScript Snippet

Copy the lightweight JavaScript snippet from your dashboard and paste it into your website's HTML — just before the closing </body> tag. It works with any CMS, static site, or web application. The snippet handles subscriber opt-in prompts, permission management, and notification delivery automatically.

3
Send Your First Campaign

Once subscribers start opting in, head to the Campaigns section in your dashboard. Compose a notification with a title, message body, icon, and destination URL. Choose your audience segment (or send to all), schedule or send immediately, and watch real-time analytics roll in.

Customizing the Opt-In Prompt

Pushnexom lets you control when and how the browser opt-in prompt appears. Options include:

  • Delay timer — Show the prompt after a visitor has been on your site for a set number of seconds.
  • Scroll trigger — Display the prompt after the user scrolls a percentage of the page.
  • Click trigger — Only show the prompt when a visitor clicks a specific button or link.
  • Two-step prompt — Show a custom slide-in first, then the native browser dialog for higher opt-in rates.

CMS & Platform Compatibility

The Pushnexom snippet works with any website that supports custom HTML/JavaScript. Commonly used with:

  • WordPress, Shopify, Wix, Squarespace
  • Next.js, Gatsby, Nuxt, and other static site generators
  • Custom PHP, Ruby on Rails, Django, and Node.js apps
  • Google Tag Manager (paste as a custom HTML tag)
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Push Notifications

How web push works, notification types, and best practices for engagement.

How Web Push Notifications Work

Web push notifications use the W3C Push API, a standard built into modern browsers. When a visitor opts in on your website, the browser registers a unique subscription endpoint with the push service (FCM for Chrome, Mozilla Push for Firefox, etc.). Pushnexom stores this subscription and uses it to send messages through the browser's push channel.

Notifications are delivered by the browser's native notification system — they appear on the user's desktop or mobile lock screen even when your site isn't open. Each notification can include a title, body text, icon, image, action buttons, and a click-through URL.

Types of Notifications

  • Promotional campaigns — Flash sales, discount codes, new product launches, and seasonal offers.
  • Content updates — New blog posts, videos, podcasts, or news articles.
  • Abandoned cart reminders — Bring shoppers back with a timely nudge about items left behind.
  • Transactional alerts — Order confirmations, shipping updates, and delivery notifications.
  • Re-engagement — Win back inactive subscribers with personalized offers or content.
  • Event-triggered — Automated notifications based on user actions (e.g., viewed a product 3 times).

Best Practices for Higher Click-Through Rates

  • Keep it short — Titles under 50 characters and body text under 100 characters perform best.
  • Use urgency — Time-sensitive language ("Ends tonight", "Last 3 hours") drives faster action.
  • Personalize — Include the subscriber's name, location, or past behavior in your message.
  • Add a clear CTA — Tell subscribers exactly what to do: "Shop now", "Read more", "Claim your offer".
  • A/B test — Test different titles, images, and send times to continuously improve performance.
  • Respect frequency — Sending 2–5 notifications per week typically maximizes engagement without fatigue.

Notification Anatomy

Every Pushnexom notification supports the following elements:

  • Title — Bold headline (required, max ~65 characters)
  • Body — Supporting text (required, max ~120 characters)
  • Icon — Small square image, typically your logo (recommended 192×192 px)
  • Large image — Banner image displayed below the text (recommended 720×480 px)
  • Click URL — Where the subscriber lands when they click
  • Action buttons — Up to two additional buttons with custom labels and URLs
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Browser Compatibility

Which browsers and platforms support web push notifications.

Browser Desktop Android iOS / iPadOS Notes
ChromeYesYesVia PWA (16.4+)Largest reach; uses FCM
FirefoxYesYesNoUses Mozilla Push Service
EdgeYesYesNoChromium-based; same as Chrome
SafarimacOS Ventura+N/AVia PWA (16.4+)Requires HTTPS and web app manifest
OperaYesYesNoChromium-based
Samsung InternetN/AYesN/APopular on Samsung Galaxy devices

HTTPS Requirement

Web push notifications require your website to be served over HTTPS. This is a browser security requirement, not a Pushnexom limitation. If you don't have an SSL certificate, most hosting providers offer free certificates via Let's Encrypt.

iOS & Safari Support

Apple introduced web push support for Safari on macOS Ventura (2022) and iOS/iPadOS 16.4 (2023). On iOS, push notifications work when your site is added to the home screen as a Progressive Web App (PWA). Pushnexom handles the manifest and service worker configuration automatically through the JavaScript snippet.

Estimated Global Reach

Based on browser market share data, web push notifications can reach approximately 85–90% of desktop users and 75–80% of mobile users worldwide. Chrome alone accounts for over 65% of global browser usage, making it the primary delivery channel for most campaigns.

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Audience Segmentation

Send the right message to the right subscribers at the right time.

Higher CTR with Segmentation
40% Lower Unsubscribe Rate
2.5× More Revenue per Campaign
<1s Segment Processing Time

Segmentation Criteria

Pushnexom supports multiple dimensions for building subscriber segments:

  • Device & browser — Target by desktop vs. mobile, Chrome vs. Firefox, OS type
  • Geographic location — Country, region, or city-level targeting
  • Subscription date — New subscribers vs. long-term audiences
  • Engagement history — Active clickers, inactive subscribers, or users who clicked a specific campaign
  • Custom tags — Apply your own labels via the API (e.g., "VIP", "cart-abandoner", "blog-reader")
  • Page URL — Subscribers who opted in from a specific page on your site

Automated Workflows

Set up event-triggered notification sequences that run automatically. Common automation workflows include:

  • Welcome series — Send a sequence of onboarding notifications over the first 7 days after opt-in
  • Re-engagement — Automatically target subscribers who haven't clicked in 30+ days
  • Drip campaigns — Schedule a series of educational or promotional notifications at set intervals
  • Behavior triggers — Send notifications based on specific actions tracked via the API (e.g., abandoned cart, viewed pricing page)

A/B Testing

Optimize every campaign by testing two or more notification variants against each other. Pushnexom A/B testing lets you split your audience and compare different titles, body text, images, or send times. The winning variant can be automatically sent to the remaining audience after a configurable test period.

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Analytics & Reporting

Data-driven insights to optimize your notification strategy.

Dashboard Metrics

The Pushnexom dashboard gives you real-time visibility into every campaign and your overall subscriber health:

  • Total subscribers — Active opt-ins across all browsers and devices
  • Delivery rate — Percentage of notifications successfully delivered
  • Click-through rate (CTR) — Percentage of delivered notifications that were clicked
  • Subscriber growth — New opt-ins vs. unsubscribes over time
  • Revenue attribution — Track conversions and revenue generated by each campaign (Ultimate plan)

Campaign Reports

Every sent campaign includes a detailed report showing delivery count, click count, CTR, top-performing devices, geographic breakdown, and click timing distribution. Use these insights to refine your messaging, timing, and segmentation strategy for future campaigns.

Subscriber Insights

Understand your audience with subscriber-level data: device type, browser, geographic location, subscription source page, last active date, and total lifetime clicks. Identify your most engaged subscribers and build high-value segments for targeted campaigns.

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API & Integration

Connect Pushnexom to your existing tools, CMS, and backend systems.

REST API Overview

The Pushnexom REST API lets you programmatically send notifications, manage subscribers, create segments, and retrieve analytics data. All endpoints are authenticated via API key and return JSON responses. Full documentation is available in your dashboard under Settings → API.

JavaScript SDK

The Pushnexom JavaScript SDK (the same snippet you install on your site) exposes methods for advanced use cases:

  • Pushnexom.subscribe() — Programmatically trigger the opt-in prompt
  • Pushnexom.tag(tags) — Add custom tags to the current subscriber
  • Pushnexom.setExternalId(id) — Link the subscriber to your internal user ID
  • Pushnexom.onSubscribe(callback) — Run custom code after a successful opt-in

Webhooks

Configure webhooks to receive real-time HTTP POST callbacks when key events occur — new subscription, unsubscribe, notification click, or delivery failure. Use webhooks to sync subscriber data with your CRM, trigger backend workflows, or update analytics dashboards in real time.

Third-Party Integrations

Pushnexom integrates with popular tools and platforms:

  • Zapier — Connect Pushnexom to 5,000+ apps without code
  • WordPress — Official plugin for one-click installation
  • Shopify — Embed snippet via theme editor or Shopify Scripts
  • Google Tag Manager — Deploy as a custom HTML tag
  • Google Analytics — Track notification clicks as UTM-tagged events
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Frequently Asked Questions

Quick answers to common questions about Pushnexom.

What are web push notifications?

Web push notifications are clickable messages sent directly to a subscriber's browser — even when they're not on your website. They work on desktop and mobile without requiring an app. Subscribers opt in with a single click on the browser prompt.

Do my customers need to install anything?

No. Push notifications are a native browser feature. Your visitors simply click "Allow" on the browser prompt and they're subscribed. No app, no extension, no download required.

Which browsers support push notifications?

Chrome, Firefox, Edge, Opera, and Samsung Internet all support web push on desktop and Android. Safari supports push on macOS Ventura+ and on iOS/iPadOS 16.4+ via home screen web apps. Combined, this covers approximately 85–90% of desktop users and 75–80% of mobile users globally.

Does my site need HTTPS?

Yes. Web push notifications require HTTPS — this is a browser security requirement. Most hosting providers offer free SSL certificates via Let's Encrypt. If you're unsure, contact your hosting provider.

How quickly can I get set up?

Most teams are fully operational in under 15 minutes. Sign up, paste the JavaScript snippet into your site, and you're ready to collect subscribers and send campaigns.

How many notifications should I send per week?

We recommend 2–5 notifications per week for most businesses. This frequency maximizes engagement without causing subscriber fatigue. Use segmentation to ensure each message is relevant to the audience receiving it.

Can subscribers unsubscribe?

Yes. Subscribers can revoke notification permissions at any time through their browser settings. Pushnexom also provides an unsubscribe link option within notifications. Unsubscribed users are automatically removed from your active subscriber list.

What's the difference between the three plans?

The Standard plan ($5.99/mo) supports up to 2,500 subscribers with basic analytics. The Premium plan ($8.99/mo) adds A/B testing, advanced analytics, and up to 25,000 subscribers. The Ultimate plan ($12.99/mo) offers unlimited subscribers, automation workflows, advanced segmentation, and a full analytics dashboard.

Is there a free trial?

Yes. Pushnexom offers a free trial with no credit card required. Sign up and start sending push notifications immediately to see the platform in action.

How do I unsubscribe from SMS messages?

Text STOP to the number from which you received SMS messages. For assistance, text HELP. Your consent to receive SMS messages is not shared with partners — Pushnexom is the exclusive brand authorized to send text messages. Message & data rates may apply.

How does Pushnexom protect my privacy?

We are committed to safeguarding your information. None of the data collected through our campaigns (subscriber tokens, email, name) will be shared or sold to third parties. We implement rigorous physical, electronic, and procedural safeguards. Full details are in our Privacy Policy.

How do I contact support?

Email support@Pushnexom.com or call 18446541611. Our team is available to help with setup, campaigns, API integration, and any technical questions.

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Still have questions?

Our team is ready to help. Reach out directly or sign up for a free trial to see Pushnexom in action.

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